I asked Kathleen what she thought and she was instantly interested. She gave me the number of a woman she had met recently that was a Healer and said I should call her too. So I called Christen and we talked like we had known each other forever! She is also dating Larry, who just happens to work at the VA. All looking very serendipitous, huh?
So we all agreed to get together at my place one evening and toss around the ideas to see if we thought it would work. I put together a barbeque and as we ate, we talked. First we needed to see if it was viable. Sounded good, so how about a name? Kathleen came up with Paws for Troops and we all loved it!
Kathleen's friend, Jeremy, was there and he agreed to design a logo. And the logo was born in the next few days. We all loved it.
Now what? Set up a Twitter account, really? What is Twitter? Well, now I know! I have been Twittering for a couple of months.
Set up a fan page on Facebook. Done and we now have 208 fans as of today!
Start talking to people about the idea. Most people have asked, "how can I help?"
Met with East Valley Shelter and they loved the idea and are on board. They are even setting up a fast track volunteer set up for our veterans.
Larry ran it by his peeps at the VA and we have a tentative approval for the pilot program. He is currently getting us an appointment to make a formal proposal.
Viral marketing checklist:
- You Tube
My own fears of failure have not been able to derail me. One of my dear friends, a veterinarian and humanitarian, told me recently that he knew if anyone could get this done, it would be me.
Why, I am a bulldog! I took it as a compliment, I am stubborn, opinionated and strong willed. I am also compassionate, loving and a marshmallow. I guess these are traits that will serve me on this mission.
Wish me luck, or better yet, ask me how you can help!